Executive summary Enterprise deals rarely fail in the negotiation. Instead, they are mis-shaped months earlier, in the unstructured phase where complex solutions are designed. The damage hides in the Missing Mile, the ungoverned gap between what sales quoted and what...
Finance should never discover the margin. It should design it. The number you defend to the board was decided weeks earlier, in a quote nobody in finance reviewed, by someone whose job that day was to land a signature. By the time it reaches you, the only task left is...
