Executive summary Everyone is telling European managed service providers (MSPs) that sovereign cloud is a growth engine. The numbers agree. Gartner forecasts $80 billion in worldwide sovereign cloud infrastructure spending in 2026, with European spending growing 83%...
Quick answer. Net revenue retention can rise while gross profit falls, because NRR measures retained and expanded revenue, not the cost of delivering it. When a contract grows on a price never tied to current cost-to-serve, usage scales revenue and margin erosion...
A 2026 CFO guide to pricing, margin, and AI quotes: where commercial authority should live, and how to prove the rule applied to a deal was the rule Finance intended. Executive summary A commercial control plane is the governed layer where an enterprise defines and...
Published September 7, 2026 · 12 minute read TL;DR: Sophisticated RevOps teams already separate simple from complex. AI agents let you take that separation to the next level. You run the simple lane on induction for precision at scale, while protecting the complex...
Executive summary Enterprise deals rarely fail in the negotiation. Instead, they are mis-shaped months earlier, in the unstructured phase where complex solutions are designed. The damage hides in the Missing Mile, the ungoverned gap between what sales quoted and what...
